Monetization: AD Breaks Launch
Starting today, Ad Breaks are now fully launched across five markets and open to eligible Pages, with a range of additional countries coming soon. We had been testing Ad Breaks with a limited set of publishers and creators, but now every publisher or creator in these countries that meet the eligibility criteria below will be able to make money from their videos.
Eligibility
Pages are eligible for Ad Breaks if they have been creating 3-minute videos that have generated more than 30,000 1-minute views in total over the past two months, have 10,000 Facebook followers, meet our Monetization Eligibility Standards, and are located in a country where Ad Breaks are available.
Publishers and creators can check their eligibility >> here.
Availability
Ad Breaks are available in the U.S., UK, Ireland, New Zealand, and Australia. In September we will be expanding to Argentina, Belgium, Bolivia, Chile, Colombia, Denmark, The Dominican Republic, Ecuador, El Salvador, France, Germany, Guatemala, Honduras, Mexico, Netherlands, Norway, Peru, Portugal, Spain, Sweden, and Thailand, supporting English content and various local languages. In the coming months, availability will further expand to more countries and languages.
Facebook Video Monetization
Most of the creators of Facebook are unable to make money though they are producing the ultimate content by targeting the audience. By considering that Facebook has come up with monetization policy of “Audience Network” to boost up the creators. Now Facebook Video Monetization runs beta test which allows users to add Ad breaks in their live video.
Users can earn 55% of the Ad revenue where Facebook takes the remaining 45%. Mobile is the main device to frame the advanced Facebook monetization strategies as the Facebook videos are obtaining more engagement through the mobile.
Through Audience Network
Through audience network, the partners are allowed to monetize their video content by registering on it. The optimization features of audience network in real time will help the publishers to monetize and push the most engaged video ad campaigns to the audience that exactly matches the preferences of the audiences. When the campaign runs successfully will lead to pulling the more ad revenue along with the brand value. The role of the publisher can also make money by joining the audience network. Where the promotions of other brands through video ad campaigns can be launched at the publisher’s apps and sites which can hold the shared ad revenue. Facebook is stepping ahead to launch the video ads on user demanding videos.
Facebook Audience Network Ad Formats
In-stream video ad: In this type, the advertiser can generate video campaigns as pre-roll and mid-roll ads with high quality that is completely relevant to the audiences and in turn produce high CPMs. Error-free ads can be launched while making the bid in advance by the advertisers.
Interstitial or banner ads: The Interstitial or banner ad formats will be supported by the audience network to provide the standard display of ad formats. Simply these are full-screen video ads which will be played in the video app.
Rewarded video ads: These ads are played in the video game by providing some benefits of the game to watch the video ad. Due to this, the audiences are more excited to watch the ad completely, and this can help to make the revenue than expected with high CPM.
Native video ads: Native video ads commonly provide the ultimate user experience which helps to display the monetized mobile site or mobile apps. The audience network is used to have the advanced assets through which the efficient mobile app ad format is obtained by targeting the exact audiences.
Have any questions regarding the Publishers can now Monetize Facebook Video Ask me the comments section.
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